Saltar al contenido principal

Domo University Videos

Domo

Google Adwords Keywords Performance App

Important: When referencing this page outside of Knowledge Base, use this link: http://knowledge.domo.com?cid=googleadwordskeywords

Description

Marketers need to track and review their PPC results, and Google AdWords provides those insights. Google AdWords Keywords Performance provides summary views of customer interactions through clicks and impressions, as well as purchases.

Publisher

Domo Community

Screenshot

Business Questions

  • What can I do to improve ad engagement?
  • Where can we see the highest return on our ad spending?
  • What campaigns lead to the most conversions?

Requirements and Notes

Administrative or standard credentials