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Salesforce ExactTarget QuickStart App

Version 1

 

Important: When referencing this page outside of Knowledge Base, use this link: https://knowledge.domo.com?cid=exacttargetqs

Intro

Organizations rely on accurate marketing automation reports to be successful. The Salesforce ExactTarget QuickStart provides a summary of key metrics for your marketing organization. You gain quick access into metrics such as sends, deliveries, bounces, and customer interaction through clicks and opens.

Requirements and Notes

Credentials must include API user access.

Default date range: Set to upload all available data.

Usage

  • Executive Pulse: 5 cards you need to track daily.

    • Most Clicked Subjects

    • CTR Trend

    • CTOR Trend

    • Top Performing Subjects

    • Unsubscribes

    • Emails (Log Scale)

  • Deliveries & Bounces: Grow your email list without hurting your deliverability.

    • Delivery Rate

    • Bounce Rate

    • Most Bounced Emails

    • Bounces Trend

  • Engagement: Increase your audience's response to your messaging.

    • Emails Forwarded

    • Most Unsubscribed Subjects

    • Open Rate

    • Click-Through Rate

    • Click-to-Open by Email

    • Least Clicked Subjects

    • Click-Through by Email

Authentication

Credential

Description

Username

Your ExactTarget username

Password

Your ExactTarget password

Quickstart Reports

For report descriptions, see Salesforce ExactTarget Connector.

Report

Schedule Update Setting

Parameters

Selection

Send Report

Replace

Report

Send Report

Filter by Date

No Filter By Date